NBV supports beekeepers with Marketing Portal

The Dutch Beekeepers Association (NBV) is a hive of activity. The association aims not only to promote beekeeping in general, but also to professionalize support for beekeepers. More stringent regulations for the labeling of honey made it decide to develop a new corporate identity. Which immediately raised the biggest problem. Because if there’s one thing that unites the NBV’s 6,600 members, it’s their diversity. And that makes it a big challenge to get them all aligned. The solution is the SyncForce Marketing Resource Management platform, with facilities for Digital Asset Management and database publishing. It gives beekeepers access to images and templates which they can use to make their own labels, posters and folders, all consistent with the NBV’s corporate identity. That makes it an excellent example of successful automation. Individual beekeepers can now send their templates directly to the Budelse Drukkerij printing company. The finished printed materials are returned the next day. Thanks to this method, the NBV now has an efficient process that combines central control and local freedom. A solution that really gets its communications buzzing!

Partner: De Budelse | www.debudelse.nl |

Marketing Operations Management (MOM / MRM)

More news in the Customer news category

l Optimal efficiency in use of promotional materials at Grando Keukens
l SyncForce gives Wavin consistency across all brand contacts and media
l SyncForce keeps Boehringer Ingelheim’s brands strong
l Dobla strengthens its brand with SyncForce
l SyncForce supports Vebego in new organizational identity roll-out
l SyncForce welcomes new SurveyWorld users
l Beter Horen increases marketing efficiency with SyncForce Platform
l SyncForce welcomes several new SurveyWorld users
l Schiphol Group chooses SyncForce MRM-solution
l SyncForce welcomes new SurveyWorld users
l Spruyt hillen gives pharmacies a cross-media service with SyncForce
l Protest speeds up the distribution of leisurewear collection marketing materials with MRM
l MRM Platform from SyncForce supports new brand identity of St. Antonius Hospital
l TNT Post Zakelijk uses SyncForce SurveyWorld online survey and evaluation tool
l Marketing Resource Manager for the Red Cross efficient distribution of marketing materials
l 'Wellness verzekerd' concept ensures continuity
l The Oranje Fonds as a dynamic brand
l Commercial Operations Management supports Vredestein in marketing and sales
l Bugaboo supports retailers worldwide with the Media Library
l Hitachi implements Media Library and Brand Identity Guide
l Materialise uses Media Library for consistent image management
l Central management and consistent images at high level
l Consistent identity for De Kuyper
l FFC manages its formulas centrally
l URSEM uses Media Library / Image Library for efficient access to marketing materials
l Central environment gives Kal-Fire more brand exposure
l Up-to-date images for Nestlé purina Petcare's brands
l Svedex applies for Media Library / Image Library to Communicate consistent within Europe