Commercial Operations Management supports Vredestein in marketing and sales

If you’re a global tyre company, you have to act accordingly. That also applies to your relationships with employees and distributors. A Commercial Operations Management solution from SyncForce for marketing and sales support is one of the way to strengthen those relationships. At Vredestein, that’s how they are got ready to shift up a gear. Because all their images and variants, translations, advertising materials and technical information are now stored in a central database. Which means an end to complicated, time consuming management and checking tasks. All users of Vredestein information, whether they are employees or distributors, can now receive this data consistently, on-time and on a context tailored basis. The Brand Identity Guide also gives them instant access to the corporate identity guidelines. Enabling a consistent, global positioning of the Vredestein brand.

Marketing Operations Management (MOM / MRM)

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