SyncForce supports Vebego in new organizational identity roll-out

Vebego operates in nine European countries, and its brands in the Netherlands include Hago, Assist, Tènce! and Alpheios. The 65 companies that form part of Vebego all have their own specializations, and in practice they often work closely together. But the use of different corporate identities meant that that this was not always clearly visible to the outside world. A strong, overall organizational identity creates ‘unity in diversity’, and clearly shows the outside world which companies are part of the Vebego Group.

SyncForce solution
It is very important for Vebego that the corporate identity rules and tools are well managed and maintained. This ensures a consistent and optimum brand presentation and image. To achieve this, Vebego has implemented the SyncForce Platform.
Within the platform the Vebego corporate identity rules and all images (photos, logos, videos etc.) are stored and managed centrally, allowing online access by marketing staff and advertising agencies. Vebego retains full control of the availability of all corporate identity elements, and can decide for itself which elements are accessible to whom and when, and for which actions and materials they can be used.

More news in the Customer news category

l Optimal efficiency in use of promotional materials at Grando Keukens
l SyncForce gives Wavin consistency across all brand contacts and media
l SyncForce keeps Boehringer Ingelheim’s brands strong
l Dobla strengthens its brand with SyncForce
l SyncForce welcomes new SurveyWorld users
l Beter Horen increases marketing efficiency with SyncForce Platform
l SyncForce welcomes several new SurveyWorld users
l Schiphol Group chooses SyncForce MRM-solution
l SyncForce welcomes new SurveyWorld users
l Spruyt hillen gives pharmacies a cross-media service with SyncForce
l Protest speeds up the distribution of leisurewear collection marketing materials with MRM
l MRM Platform from SyncForce supports new brand identity of St. Antonius Hospital
l TNT Post Zakelijk uses SyncForce SurveyWorld online survey and evaluation tool
l Marketing Resource Manager for the Red Cross efficient distribution of marketing materials
l 'Wellness verzekerd' concept ensures continuity
l The Oranje Fonds as a dynamic brand
l NBV supports beekeepers with Marketing Portal
l Commercial Operations Management supports Vredestein in marketing and sales
l Bugaboo supports retailers worldwide with the Media Library
l Hitachi implements Media Library and Brand Identity Guide
l Materialise uses Media Library for consistent image management
l Central management and consistent images at high level
l Consistent identity for De Kuyper
l FFC manages its formulas centrally
l URSEM uses Media Library / Image Library for efficient access to marketing materials
l Central environment gives Kal-Fire more brand exposure
l Up-to-date images for Nestlé purina Petcare's brands
l Svedex applies for Media Library / Image Library to Communicate consistent within Europe