Publish to GS1 GDSN, directly from SyncForce
For packaged goods brands, GS1 GDSN is the main road to retailers. SyncForce has its own GDSN connector, built into the platform. Your team publishes complete, validated trade hierarchies with one button, Publish. No spreadsheet uploads, no data pool web portal. One international food manufacturer cut the time to publish a trade hierarchy to GS1 from 45 minutes to 2 minutes.
SyncForce transforms your data to the GS1 data model of every target market, applies national and retailer validations, and publishes through the data pools those markets use, such as 1WorldSync and GS1 Data Source. Mixed pallets and displays, packaging on every level and multi-recipe label information are standard. Retailer feedback comes back into SyncForce, and every GDSN release is implemented before it goes live. As an Official GS1 Solution Partner, we also help shape where GDSN goes next.
Distribute product data to every other trade partner
Not every customer works through GDSN. Wholesalers, distributors, online marketplaces and industry data pools each ask for product data in their own format and classification. SyncForce maps your product categories and specifications centrally, then delivers the right data set to each trade partner.
For technical and installation wholesale, SyncForce classifies products in ETIM and publishes to data pools such as 2BA and InstallData. For online sales, SyncForce connects to ChannelEngine, which reaches more than 500 marketplaces. File formats such as FABDIS and BMEcat, and customer-specific exports, are standard too. Approved updates go out automatically every day, and trade partners can find product data, images and documents themselves in the SyncForce Portal. The result: your products are listed on time and in full at every customer, for a predictable go-to-market.
Distribute product data to internal systems and digital channels
Product data does not only need to reach trade partners. It also needs to flow reliably into your own commercial and supply chain systems.
SyncForce distributes approved product data to downstream systems such as label printing solutions, web content platforms, eCommerce environments, apps and other connected business systems.
Using industry standard APIs, SyncForce supports both push and pull scenarios. You can centrally define which system receives which data, when it is sent, and whether the output should contain the full data set or only changed information. This includes structured product data as well as images, videos and documents.
This ensures every touchpoint works with the latest available information, without duplicate maintenance.
Automate marketing and sales documents
Sales and marketing teams need accurate and up-to-date product collateral to support every launch, listing and campaign.
SyncForce automates the creation of catalogues, price lists, product leaflets, presentations and shelf cards based on your approved product data. As product data changes, document revisions can be generated automatically, helping teams stay aligned without manual rework.
Generated documents are stored as digital assets and linked to the relevant Sales Units, so stakeholders across the business always have access to the latest version.
Automate compliance and supply documents
Compliance and supply documents should support speed to market, not slow it down.
SyncForce automatically generates and distributes required supply and compliance documents from mastered product and packaging data. This includes document flows such as PPWR Declarations of Conformity (DoC) and other structured compliance outputs.
By automating document creation from controlled source data, you reduce manual effort, improve consistency and strengthen compliance readiness.
Give teams and partners secure access to the latest product portfolio information
Not every distribution scenario is system to system. In many cases, people also need direct access to current product information, content and supporting materials.
The SyncForce Portfolio Portal gives employees and business partners secure, personalised access to the latest approved portfolio content.
Product Catalogue
Provide sales teams and trade partners with access to product information, packaging data and linked media. Advanced user rights ensure every user sees the right content.
Media Library
Give marketing teams and creative partners easy access to approved images, logos, videos, artwork and documents.
One managed hub for downstream product content
SyncForce Circular PIM helps you manage data distribution as a controlled business process, not as a series of disconnected exports, requests and manual updates.
From data pools and APIs to document automation and partner access, SyncForce gives packaged goods manufacturers one managed hub for downstream product data distribution.
Get in contact
Want to see how SyncForce can help you distribute product data to every channel, system and partner from one managed source? Complete the form below and we will contact you to discuss your current challenges and requirements.